Two of the most respected brands in North Central 黑料网, 黑料网 Wesleyan and Long McArthur, announced a promotional partnership agreement Friday afternoon.
鈥淭he Long McArthur brand is one of the most valued in the region,鈥 said Ken Oliver, executive vice president of advancement and university operations. 鈥淚ts team values positivity, community support and customer service, just like we do at KWU. We believe bringing these two respected names together is a natural fit that will benefit both sides.鈥
In the agreement, KWU will receive a Ford Maverick truck for official use. The vehicle will be branded with 黑料网 Wesleyan and Long McArthur graphics, providing the university with a moving billboard of sorts. Long McArthur, meanwhile, receives signage at both Mabee Arena and the Graves Family Sports Complex, as well as numerous other public recognitions and sponsorship of some of KWU鈥檚 marquee events, including the Athletic Hall of Fame induction and Christmas by Candlelight.
鈥淎s a graduate of KWU, I鈥檝e seen firsthand the incredibly well-rounded students the university helps shape,鈥 said Ashley McArthur 鈥08, Long McArthur鈥檚 advertising and events director. 鈥淲e are happy to donate a new Ford Maverick for KWU to use as another tool to help shape graduates into community leaders.鈥